PickMe’s QR ticketing technology allows them to join the entertainment sector

PickMe, Sri Lanka’s leading digital mobility platform, is launching a QR code-based ticketing system for events, allowing users to discover, book, and access concerts, theatre, cultural festivals, and educational events through the PickMe app. The system offers digital convenience for consumers and real-time sales visibility for event organizers. With over 10 million registered users, PickMe aims to boost Sri Lanka’s “soft power” and support the country’s digital transformation agenda. The company plans to extend QR ticketing to historic and cultural sites, enabling digital pre-booking for tourists and locals.

Key Insights

• The entry of PickMe into the event ticketing market signals a strategic diversification, allowing the company to leverage its existing user base for new revenue streams.
• By improving event accessibility, PickMe not only enhances user experiences but also promotes cultural engagement, crucial for a country focusing on digital transformation.
• PickMe’s collaboration with major events like concerts and book fairs demonstrates the potential for successful partnerships, increasing visibility and reach.
• The plans to extend QR ticketing to historic sites emphasize the importance of integrating tourism with digital solutions, potentially revitalizing local economies.